Prime Strategies: A Match Made in AI Heaven

At Contented, we're all about human connection. We've created an AI-powered workspace that helps professionals make the most of their conversations, turning them into useful insights, great content, and opportunities for growth.

For the past year, we've been working closely with Prime Strategies, a leading consultancy firm in New Zealand, to help them transforms their client meetings and internal discussions into meaningful, business-focused outcomes.

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A Partnership Built on Shared Values

Prime Strategies has been a valued Contented customer from the beginning, with David Shearer recognising the potential of our platform to enhance their advisory work very early on. By adopting our human-centred approach to AI, they’ve been able to capture the essence of complex and technical conversations, turning them into actionable strategies, insights and content.

We're especially grateful to have David Shearer, Brad White, and James Plank as champions of Contented within the wider Prime Strategies group. Their enthusiasm, feedback, and support have been instrumental in shaping our product and validating our vision.
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Showcasing Contented at the 2024 Prime Strategies Conference

We recently had the privilege of presenting Contented AI at the Prime Strategies conference in Christchurch. Partners and associates gathered for a few days of learning and collaboration, and alongside Brad and David, Hannah demonstrated the Contented's capabilities to an audience of consultants.

Dave shared his experiences using the tool with clients and in his board role, while Brad highlighted the value of the empathy map and the insights from the human-centred module, especially in spotting pain points and challenges. Their real-world insights and genuine enthusiasm resonated with the audience, showcasing the tangible benefits of Contented.

The marketing module got a lot of attention, as it had been identified earlier as a key area for developing thought leadership. We're happy with the positive response and excitement our presentation generated. The attendees saw how Contented could improve their advisory services and streamline their processes.

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We covered more than just our tool during the discussion. We also talked about what's happening with AI right now:

1. AI tools are popping up everywhere, in all kinds of industries. It's no wonder people are feeling a bit overwhelmed and confused by all the options.

2. We've noticed chatbots are becoming more popular as a practical way to use AI. But we also talked about the ethical issues and privacy concerns that often come with this technology.

3. How Contented stands out in the crowded AI market by focusing on insights that put people first.

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Real-World Results

The feedback from the Prime Strategies team has been fantastic. Here's what they've said about using Contented AI:

"I recorded a 2-hour in-person sales meeting with this client and took no notes, allowing me to be 100% present. I reviewed the output from the tool this morning prior to sending notes and actions to the clients, and this was the first time I used the SWOT and Risk Matrix. I have to say the output is first class – both in terms of how it has cut through the chat and nailed the key issues we spoke about, but also how the tool has garnered other insights that really add that extra value (and make me look especially good!)." - Brad, Prime Strategies

"I used the tool to generate notes from a 4-hour client workshop with 14 people. I spent less than 30 minutes preparing the workshop notes and actions, including transcribing whiteboard workings. For a workshop with so many people and across-the-room chat, I was impressed with what the tool could transcribe from my phone recording. My client commented that the results picked up things he couldn’t even remember saying! It was more accurate and $1000 cheaper than having a minute taker in the meeting!" - David, Prime Strategies

"Last week I did client notes on ChatGPT. Last night I had to rewrite them from memory because of the crap ChatGPT wrote. Today I recorded the client meeting - 2 hours long, 9 people, and lots of voices. Results... EXCELLENT. Great overview and picked up 70% of the things I picked out as important. So I added my points from my framed advisor's view, and they are the best notes I’ve ever seen for such a big meeting." - James, Prime Strategies

"I recorded a 1-hour meeting with a potential client and again took no notes and was 100% present. Again, having reviewed the output and data, there are 3-4 nuggets in there that I will be able to use when I next meet with that prospect and use to close the deal. Would I have found them manually? Certainly. But with the tool, it leaves me free to concentrate on building the necessary rapport without focusing on what I will need in follow-up." - Brad, Prime Strategies

Thanks Prime!

As we keep working with Prime Strategies, we're excited about how our tool can impact their advisory work.

The conference gave us valuable insights into how we can further tailor our solution to meet their specific needs and those of their clients.

We're looking forward to continuing our collaboration and supporting their efforts to deliver exceptional value through innovative technology and strategic insights.

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